ABOUT
I am a Brazilian illustrator with 25 years of experience in the advertising industry. I studied advertising in college and took drawing and painting courses at the School of Visual Arts in New York.
I began my career as an assistant art director, always looking for ways to bring illustration into my projects. That led naturally to becoming a full-time illustrator, where I explored a wide range of styles and creative processes for diverse brands and campaigns.
In 2011, after several years working as an in-house illustrator at one of Brazil’s most creative agencies, I co-founded Estudiorama with friends and fellow illustrators. Since then, our studio has collaborated with major brands in Brazil and around the world, earning recognition at international awards such as Cannes Lions, Clio, One Show, and D&AD.
In 2013, while developing a more personal body of work, I began experimenting with different materials and surfaces. This exploration gave me a fresh perspective on adhesive tapes — including duct tape, silver tape, washi tape, electrical tape, and others — and eventually led to the creation of the Tape Project.
Through the Tape Project, I’ve held independent exhibitions in Brazil, Spain, and Sweden, and brought my art to the streets in countries such as France, the United States, Germany, Austria, Denmark, Nepal, and India.
I invite you to explore more of my work at www.tapeproject.art.

Get in touch: danielmcb1@gmail.com
+55 11 99932 9903

AWARDS FOR CAMPAIGNS I WORKED ON AS AN ILLUSTRATOR
CANNES LIONS
SILVER - PRINT & PUBLISHING - BAND SPORTS "BED TIME STORIES"
BRONZE - PRINT & PUBLISHING - HAVAIANAS ALPHABET OF SUMMER
BRONZE CAMPAIGN - MARS PET - OLD LADY/YOUG MAN, WOMAN/MONK AND SOLDIER/HIPPIE
SHORT LIST - INDUSTRY CRAFT (TYPOGRAPHY) - HAVAIANAS ALPHABET OF SUMMER
SILVER - PRINT - McCAFE
SILVER - SOCIAL & INFLUENCER - GOL AIR LINES "TEMPO DO NEYMAR"   
BRONZE - SOCIAL & INFLUENCER - GOL AIR LINES "TEMPO DO NEYMAR"        
BRONZE - DESIGN - VW TOUAREG "MAPS"
BRONZE - CAMPAIGN - PANAMERICANA SCHOOL OF ART AND DESIGN “HOW FAR DOES YOUR CRATIVE GO?
SILVER - PRESS - MASP COMICS
BRONZE - PRESS - MASP COMICS
BRONZE - ILLUSTRATION - HAVAIANAS PRIRECO
BRONZE - POSTER - COPIC THICK & FINE
GOLD - OUTDOOR - SHARPIE ULTRA FINE POINT PEN (BACTERIA/VIRUSES/BLOOD)
GOLD - OUTDOOR - CAFIASPIRINA 
GOLD - CAMPAIGN - PANAMERICANA SCHOOL OF ART AND DESIGN “COINCIDENCE”
BRONZE - POSTER - PANAMERICANA SCHOOL OF ART AND DESIGN “COINCIDENCE”
BRONZE - CAMPAIGN - PSYCHEDELIC HAVAIANAS
BRONZE - CAMPAIGN - ASPIRINA MANDALA
BRONZE - CAMPAIGN - VW LINES
SILVER - PRESS - PANAMERICANA SCHOOL OF ART AND DESIGN  “IT’S IN YOUR HAND”
GOLD - VW TRUCK - PRESS - VW CUSTOMISED TRUCKS
GOLD - CAMPAIGN - HAVAIANAS SLIMGOLD - CAMPAIGN - HAVAIANAS SLIM
ONE SHOW
MERIT - DESIGN - COPIC THICK & FINE
CLIO
BRONZE - CAMPAIGN - PSYCHEDELIC HAVAIANAS
SILVER - PRINT  - ASPIRINA MANDALA
BRONZE - PRINT - HAVAIANAS SLIM
LONDON INTERNATIONAL AWARDS
BRONZE - PRINT - PSYCHEDELIC HAVAIANAS
BRONZE - ILLUSTRATION - PSYCHEDELIC HAVAIANAS
BRONZE - ILLUSTRATION - ASPIRINA MANDALA
SILVER - ART DIRECTION - HAVAIANAS SLIM
SILVER - PRINT - HAVAIANAS SLIM
D&AD
BRONZE PENCIL- AMBIENT MIDIA (INDOOR & OUTDOOR) / P.O.P & IN - STORE - CAMPAIGN -VW TOUAREG "MAPS"
WOOD PENCIL- GRAPHIC DESIGN - COPIC THICK & FINE
WOOD PENCIL- PRESS - VW CUSTOMISED TRUCKS
LÜEZERS ARCHIVE
BEST AUTOMOTIVE ADS OF DECADE - VW - PARK ASSIST
EL OJO DE IBEROAMERICA
BRONZE  - ILLUSTRATION - SUMMER BEARS
SILVER - OUTDOOR - HAVAIANAS ALPHABET OF SUMMER
BRONZE - CRAFT (ART DIRECTION) - HAVAIANAS ALPHABET OF SUMMER
BRONZE - CRAFT (ILLUSTRATION) - HAVAIANAS ALPHABET OF SUMMER
NEW YORK FESTIVAL
FINALIST - CRAFT (ART DIRECTION)- HAVAIANAS ALPHABET OF SUMMER
FINALIST - CRAFT (TYPOGRAPHY)- HAVAIANAS ALPHABET OF SUMMER
FIAP - FESTIVAL IBEROAMERICANO DE LA PUBLICIDAD
GOLD - DESIGN - HAVAIANAS ALPHABET OF SUMMER
GOLD - CRAFT - HAVAIANAS ALPHABET OF SUMMER
SILVER - OUTDOOR - HAVAIANAS ALPHABET OF SUMMER
SILVER - PRINT & PUBLISHING - HAVAIANAS ALPHABET OF SUMMER
SILVER - CRAFT (ILLUSTRATION) - HAVAIANAS ALPHABET OF SUMMER
WAVE FESTIVAL
SILVER - PRINT & PUBLISHING - HAVAIANAS ALPHABET OF SUMMER
BRONZE - OUTDOOR - HAVAIANAS ALPHABET OF SUMMER
EL SOL
SILVER - DESIGN - HAVAIANAS ALPHABET OF SUMMER
SILVER - OUTDOOR - HAVAIANAS ALPHABET OF SUMMER
BRONZE - CRAFT (ART DIRECTION) - HAVAIANAS ALPHABET OF SUMMER
CCSP
SHORT LIST - ILLUSTRATION - SUMMER BEARS
SHORT LIST - DESIGN - SUMMER BEARS
IN BOOK - ART DIRECTION - CHARLES TANQUERAY DAY 
IN BOOK - DESIGN - CHARLES TANQUERAY DAY 
IN BOOK - DESIGN - HAVAIANAS ALPHABET OF SUMMER
IN BOOK - CRAFT (ART DIRECTION) - HAVAIANAS ALPHABET OF SUMMER
IN BOOK - CRAFT (ILLUSTRATION) - HAVAIANAS ALPHABET OF SUMMER
SHORT LIST - PRINT & PUBLISHING - HAVAIANAS ALPHABET OF SUMMER
SHORT LIST - OUTDOOR - HAVAIANAS ALPHABET OF SUMMER
FEPI
GRAND PRIX - SOMOS TODOS MARIA “YOU ONLY SEE 30% OF THE TRUTH
4 GOLDS - SOMOS TODOS MARIA “YOU ONLY SEE 30% OF THE TRUTH
4 SILVERS - SOMOS TODOS MARIA “YOU ONLY SEE 30% OF THE TRUTH
2 BRONZES - SOMOS TODOS MARIA “YOU ONLY SEE 30% OF THE TRUTH
10 SHORT LISTS
DUBAI LYNX
BRONZE - PRINT - McCAFE

WORK EXPERIENCE
ESTUDIORAMA I BRAZIL I 2011 - PRESENT DAY
ALMAP/BBDO I BRAZIL I 2003 - 2011
CARILLO PASTORE EURO RSCG I BRAZIL  2002 - 2003
ALMAP/BBDO I BRAZIL I 2000 - 2001

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